It's a Windows PC application software company that the providing solutions will be used widely by any persons without study, i.e the user interaction is designed pretty simple and intuitive, having fun using them (like playing a simple game). The arena of the products is "utility" (calculator, memopad...) and accounting.
The UI has (relatively) gorgeous colors than ordinary software for the intuitive recognition, so I'd like some colors to the logo than traditional monotone design of the IT industry ("Microsoft", "IBM", "Dell"...) to appeal the color originality. (But you will design by multiple colors as well as other ordinary logos; I just mean I a little hesitate simple black.)
The name "écarlate" has no meaning (it's just a non registered trademark regarding color) but of course you can emphasize the color within the log. The real "écarlate" is probably the dark red but I don't care for the darkness. If you have the hint from red and even it's bright, it will be ok.
¿A qué sector dirías que pertenece tu empresa?
Tipos de logo a explorar
Para hacernos una idea de lo que representa tu marca, dinos qué estilos te gustan
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