ORGANIZATION: Avenue Des Macarons is a luxurious macaron brand inspired by the art of French Patisserie. Designed in Paris, these delicassies bring the Parisian experience to life with just a savoury bite.
TARGET AUDIENCE: Adults 18-49 with a focus on females 18-49 interested in fashion, beauty, luxurious experiences, shopping and staying on top of the latest food/style trends. These women have refined taste. They'd rather sacrifice their calories on delicious, sophisticated gourmet treats rather than a candy bar from a local convinient store. They are fashionable and familiar with macarons as they've traveled to France several times before. They love Paris and anything French reminding them of their last trip.
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