I love our company http://www.smeevee.com design which was done on 99 designs. It is simple and incorporates the ideas of that company.
For this design, I want it to be simple, incorporate the ideas of financial freedom, independence, strength, support and caring in a subtle way.
I don't want lots of tiny details which will get lost. I also DO NOT want a typical Finance type logo. Our target audience will be women between the ages of 18 and 45 who are comfortable using technology.
The tagline for the company and what the initials stand for is:
keep your financials in order
NO BLUE OR GRAY, I will eliminate those designs immediately. I also need to make sure that our design works well in color and in black and white.
I will give you feedback and eliminate designs that do not appeal to our team.
I look forward to seeing your designs.