This is a lead generation website for 20-30 year old individuals looking to refinance loans. We capture their information and put them in contact with our partners who offer refinancing
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- Overall brand is young, hip, but professional. Not corporate.
- The logo must incorporate the word refirocket and a picture of a rocket. We love the look of the rocket from the postrocket logo (uploaded here), so an image that has that feel
- The text refirocket should be all lower case
- The logo will be in the header of our website (http://www.refirocket.wpengine.com). The header is orange. We were thinking a grey and blue logo would look good with the orange.
- We also plan to use the rocket image in the logo are part of our future marketing collateral (and maybe as a standalone image elsewhere on the site). We would like to see the rocket on it own as well (without refirocket in the image)
- Audience = 20-30 year old college educated, employed, tech-enabled male or female.
- The logo must be very visually appealing - Design creativity is of utmost importance.
- The website is essentially a marketing landing page, please keep that in mind!
-We like the positioning of the rocket on top of the text, but would like to see it positioned to the left of the text as well (too see which looks better)
-Update: The image of the rocket is very important to us - We do not want an image that looks like it was taken from Microsoft Word's clipart selection. Please see PostRocket logo which we uploaded for a great example of what type of image we would be looking for.
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