We are a specialty beer shop and tasting room in Honolulu, HI. Our shop has both a retail side where you can buy beer and a tap room with 8 tap handles pouring a wide variety of craft beers. Our shop is dedicated to having the best and most well organized selection of beers in Hawaii. Our customers can purchase beer in the shop and have it opened in our tap room. Our staff are all highly knowledgeable and passionate about beer and we strive to help all of our customers with learning more about beer and exploring the wide range of flavors in beers. Very similar to a boutique wine shop and tasting rooms, just a hell of a lot cooler and more chill. We want people to come in and relax, enjoy themselves and have a few beers in the tap room. It's a Social environment.
Our customer base will be both young and old. The range of people who love or are interested in craft beer is wide and we will cater to all of them. We also plan on targeting the tourist crowd that visits Hawaii, specially the Japanese. As one of the best stocked beer stores in the Pacific we want to be a place were travelers can buy unique beers that they can't get in their home country.
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We are looking for a modern yet simple design. Our store will feature clean design with open spaces. Lots of metal, wood, polished concrete floors and clean white walls. We want a logo that has "hipster" elements, but it must be clean and simple. We are open to simple iconography included into the design as long as it is focused on craft beer. We do not want designs that use hop and grain graphics. We don't want people to think of a brewery or homebrew store when they look at the logo. No cursive fonts please. We'd like both a simple font based logo possibly for our store signage as well as a emblemed based logo for printed goods, merchandise, shopping bags, etc.
Our business is located in Hawaii, but we do not want cheeky Hawaiian designs.
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