G work stands for Genius Work. g work is a SaaS platform that drives and measures behaviour-change in organisations, empowers team-based learning feedback and suggestions and enables employees to inform and shape business priorities.
¿A qué sector dirías que pertenece tu empresa?
Negocios y consultoría
¿Qué colores quieres que tenga tu diseño?
Los diseñadores eligen
Para hacernos una idea de lo que representa tu marca, dinos qué estilos te gustan
Diseño de inspiración
Again, the double meaning of the worm, the m and the length of it convey power.
I love the double meaning in the visual. It adds a certain sophistication to the brand.
This logi has moxxee. Unexpected and in your face. Aligned to their brand.
Using the "material" to build the visual is intelligent.
I don't know what snello does so that is a problem but it aesthetically beautiful.
fun like the brand
Classic, elegant, aftrican and clear.
The logo must be descriptive - clearly communicate the type of product and service we are marketing. The brand is fun to inspire employees but must also represent a sophistication because we are asking large organisations to entrust us with their people, performance and data. The idea I am currently playing with is to demonstrate that the "g" needs to be unlocked as people could be. And "g" stands for genius. Our product will have 3 modules that unlock the value of employees - unlock performance genius, unlock learning genius, unlock innovation genius. So the logo should somehow represent a brain/mind being unlocked but in a very slick sophisticated way. The concept of a lock ( but more as a metaphor than a design!) or something closed that someone wants to unlock is another important perspective on this. It must be unavailable but just within reach - if you use our platform, of course, you unlock it. I think a key and lock is a bit too obvious. Open to any other metaphors that convey the message. I am looking for intelligent design. I am after a substantial logo. Something with the weight that will be taken seriously in the corporate buying decision cycle. We have a consultancy that designs ways of work and - ideally - there would be some small link visually - but not a must. It could definitely be more modern than the consultancy logo (attached). Finally, I do not want a square logo like the consulting company. I am also liking this potential colour scheme of blue (https://wireframekit.wild.as/ or https://capacity.com/?ref=lapaninja, a variety of blues or blue and purple. Also possible blue with a bright sun yellow for freshness. Mostly because I am looking for dependability so if there is a way to look dependable with different colours, I am also open to that.
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