[EDIT: Please make the text "Helsinki Game Music Festival" so, that the words "Game Music" are as big or bigger than the words "Helsinki" or "Festival".]
[EDIT 2: Please don't make the logo too childlike. Colorful is OK, but fonts and shapes (e.g. instruments) should definitely be modern and make an impact for adults. The core age group is 22-35, but it stretches a bit on both ends.]
[EDIT 3: I'm looking for a logo that's IMPACTFUL or even EPIC, so probably complex is better than simple. The fact that an entire festival will be dedicated to video game music will blow people's minds, and the logo should convey the greatness of that. A simple/memorable icon can work, if the whole thing still conveys the heroic greatness of the existence of such a festival.]
[EDIT 4: A new idea is to incorporate movement in the logo. Maybe a hero (a small pixelated hero?) dashing/flying through the text? No one has done this yet, the idea just came to me.]
Helsinki Game Music Festival is a festival dedicated to video game music. Five different artists/bands will perform game music in a semi-classical concert hall (as opposed to a rock stage).
The target audience is people who like video games, aged 18-44, both men and women. Especially people who like older video games from the late '80s, all through the '90s, and early 2000s, since game music is much about nostalgia towards games from your childhood.
One idea for a logo is to surround the text "Helsinki Game Music Festival" with five things representing each artist. Here are the five artists:
- a choir
- a brass quintet
- a solo pianist
- 2x acoustic guitars, 1x upright bass, 1x singer
- an orchestra with 20 musicians and a conductor
Another idea for the logo is to incorporate video gamey things like:
- a gamepad
- a D-pad
- pixellated characters
A third idea for the logo is to incorporate musical things like:
- a semi circular concert hall stage
But the best logo idea is yours! This will be a blind contest with a guaranteed prize. I would like you to not feel trapped by my ideas, so please create whatever great ideas come to mind.
I'm not sure what kind of a logo I want, but I do know this: The logo will be front and center wherever it goes, so make it impactful and perhaps more detailed than usual modern logos. Since this is a festival, the logo won't be – and shouldn't be – an unintrusive thing in the corner of a website or in a small square avatar box. The logo will be highly visible on the festival booklet cover, on our website, in news articles, etc.
On our website (http://vgmtiger.com/) we use the Roboto font family. So you may want to try that out, but of course you are free to use whatever font you want.