Brand: Green Label Enterprises
Product Description: Propriety blend CBD tablets, containing CBD as well as other active ingredients intended to boost energy and mental focus.
Brand Description: Elegant, organic, trustworthy, of high quality… Emanate an essence of pureness, while staying away from a “medical” feel. The active ingredients in this blend are intended to boost energy and mental focus, a “clean” look is desired. Modern and ergonomic design however no so minimal that it’s hard to distinguish the product. We seek to establish a sense of transparency in our business practice and ingredients to build trust within our client base. The pills are intended to cater to those who wish to reap the health benefits of CBD while still maintaining an active, productive lifestyle.
Target Demographic: College Kids, House Wives, young hip higher socioeconomic status professionals.
Text: Something clean, perhaps Sans Seriff, but open to see similar variations.
Color: Black has a clean, aesthetically pleasing appeal. Green has also been discussed due to the company name and nature of the business, however we’re open to seeing other options, maybe something less obvious... Branding using mostly black and even grey or silver with minimal or no use of green would be a less obvious and more interesting choice.
Packaging: We gravitate towards more contemporary designs as opposed to a traditional pill bottle. Perhaps something with smoother lines and rounder edges, similar to the “Viola” bottle in the attached pictures. We also envision the pill bottles to be encased in a box, similar to the “B” packaging in the picture attached.
Color Note: Theres a color called Tahitian Green that Honda used on their 1991 Civic models. The owners all expressed interest in that color as opposed to a conventional green, if you choose to use green in your design... We're open to see mostly black logo as well if green isn't working with the design.