I am capitalizing on a very popular one design racing sailboat known as a J 24. I'm taking that to a younger market and incorporating a "gang sign" as depicted in the photo. This is not meant to be terribly serious as true "gang" sign but it is more sarcastic or "tongue in cheek". The J24 fleet is one of the most competitive and I would encourage you to check out some of the photos and videos on the internet in order to get an understanding of what J 24 racing is all about. My intent is to put the logo on every article of clothing we design so it needs to be compact yet easily identifiable and recognizable.
My initial thoughts are that is needs to be a clean line drawing of the hands similar to a Da Vinci sketch. Whatever you design needs to be easily representable and presentable in a variety of media..ie; laser cut into sunglasses, screen printed on technical fabrics, embroidered onto hats and jackets, etc. It does not have to be only the hands but whatever else you include in your design, the hands should not be lost in the mix.
I am not looking for "cliche" nautical designs. This needs to be modern, cutting edge, out of the box, forward thinking stuff. The motto that best conveys this is "Sail Fast or Go Home"....feel free to include this but it is not required. Depiction of the hands and "J Dos Quatro" need to central to the design.
I am looking forward to seeing all concepts. Don't hold back...let your imagination run free....impress me!! There WILL be more work after this for the winning designer.