We're creating a new interactive TV channel which features educational games, activities and information. Okay before you fall asleep because I mentioned the word 'education' you should know that we're taking a whole different approach. Ki-POW! is not about book learning, it's about empowering yourself and your life with knowledge and having fun. Our goal is to help people see and use the fact that knowledge is power.
Cuéntanos a qué tipo de público quieres llegar
Broad demo ranging from preschool through adults. I know it this is broad but we have been able to successfully do this before with our entertainment games channel - TAG (see playtag.com if you're interested)
Because we will have content appealing to such a broad range we want to make sure the design is accessible, friendly, fun and recognizable. We choose the name Ki-POW! as a varation from the KA-POW! used in comic books. It stands for Knowledge is Power. We want a comic book inspired design (see attachments) which conveys fun, energy and power. Ideally incorporating the colors orange and green but we're open to all ideas. Thanks!
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