It is an online video coaching product and a book that helps people from overseas make the move to Australia.
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It needs to be professional but also as relational as possible. As you can see in the media leaders logo attached for reference I love the fact its professional but also lends itself really well to creating brand recognition through the lightbulb and all the little icons! If we give people great service it needs to be a brand they fall in love with and recommend. It needs to be a brand you know is professional but you interact with it as a friend. Helping people make the move to Australia through a range of relational tools like a coaching program, relocation services, a book etc. For the right design there will be potential collaboration on a book front cover and lots of other material. The example logo's with the fist or light bulb could be a map of Australia with little icons inside it communicating family, wealth, a new life, good weather, outdoors etc. I would like it to look good on a white background. Hope that helps, thanks for all your work in advance!
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