I prefer a horizontal treatment. I've found they work better in most sites. Stacked logos never seem to fit in the layout.
Would like some kind of mark, symbol, character, or mascot.
Definitely prefer a more Web2.0 look.
MUST be a transparent background. Will most often be used on a white background but must look good on most backgrounds.
Final deliverables include layered PSD file and Vector EPS.
Can be playful, but should be easily readable. No super fancy, over the top font treatments.
BlogCraving is a registered trademark. Should include the little R symbol.
Logo should say: BlogCraving
All one word, no space. Upper case B and C.