Please make the logo in a FLAT design.
Logo flexibility is extremely important. BM has currently got two products: BrandMate and BrandManager. The BrandMate logo needs to be easily re-adapted into the BrandManager logo and other upcoming BrandXXX product names.
Your logo will be used mainly inside the mobile app. We need also an 'iOS app icon' with the initials 'BM'. This icon should contain the logo uniqueness.
Primary logo background color is: #4bc1d2; RGB: 75, 193, 210; CMYK: 57, 5, 14, 0.
NOTE: If possible, we would like to keep the 'needle and thread' elements in the new logo. These represent our service proposition to offer a tailor-made (unique) community to the users. Other elements that would convey similar associations are well accepted.
For more info, please visit: http://www.brandmate.it/