Logo design

The logo should comprise both words and include a separate non-verbal icon that can be used as a standalone.

social approach

we need a logo comprising both words and an icon. the icon should be descriptive and distinct enough to be used as a standalone. a bit about the company: social approach is an interactive platform that maps virality on the web so brands can efficiently engage and build their networks. Using pattern recognition the platform discovers brands’ most influential customers and charts the most effective channels to reach and activate them.

so the logo and/or the icon should reflect the power of people to spread and position messages through their online social communities.

- Item 1...we are open on style and color scheme, but the design must be simple and contemporary.
- we would like to see treatments where the words are on one line and others with them on two.

- Item 1...nothing even remotely like clipart