We are looking for a logo. This logo will also be the anchor of letterhead, business card, (future) website and other branding. Design ideas/directions towards this area are appreciated.
Our name, Elqui, comes from a valley in Chili, a place with a high energy level that’s considered to be a feeding floor for development of brio and skills.
Our logo should reflect:
- we are a solid agency, represent strength
- bring positive energy
- warmth, involvement
- focus on result
We would like to use the color orange, possibly in combination with red, anthracite and/or cyclamen. We want to use a solid font and no symbols. Initially we started with the idea of having no icons to the logo (less is more principle) but some of the designs cam in with very strong icons, which followed the less is more principle and added much value to the overall logo, so this is no longer a given.