Logo Design for Cutting Edge Senior Living Community

Fieldstone at Chester Springs

This is for a senior living community in Chester Springs, PA. It will be assisted living. Our residents are typically 85 years old+ but we want to the logo to also attract their adult children.

#672924, #A06742 (somewhere in these color families)

I am attaching the logos of two of our current communities, as well as a screenshot of one of the samples our agency produced. We need the layout to remain consistent across all of our brands, so it needs to have a round icon on the left, and stacked text on the right. We like the font that is presented in the "Fieldstone at Chester Springs." We have not been happy with the icons the agency has presented, so that is what we are mainly looking to improve. The area has a historic covered bridge nearby, hence the mockup I provided. There is also a big equestrian influence in the area. We are open to natural elements such as creative use of rocks in the icon (given the name of Fieldstone).