Logo design for an international Air Ambulance Company

Air Ambulance.com

What We Do
Transport via air amublance is our primary business. We provide medical air transport to patients too ill to travel long distances via commerical air or other methods of medical transport. Our experienced medical & flight personnel use state-of-the-art air equipment to administer the best of medical care. Patient transport specialists provide the highest level of customer service and logistics management expertise for every aspect of the transport process.

Note: medical transport of any kind can be expensive and the market is quite competitive.

In addition to air ambulance service, we offer these cost effective options: (1) Medical Escort Service – by commercial airline or rail, (2) Airline Stretcher Service – for patients requiring transport overseas. 3) Long Distance Ground..

Our Brand
We are a premier provider of Air Ambulance Service – moving over 97,000 patients (more than anyone in the industry) with a 100% safety record. We offer transport options that fit specific needs of our customers – including both the patient’s medical condition and the family’s financial situation.

Our Customers
Target audiences include consumers (families who have loved ones in need of transport), as well as medical personnel (case managers, discharge planners and social workers within the hospitals). The majority of our inquiries come as a result of internet searches.

Business to Consumer
The average age of our potential customer is high. (Example: a 50/60 year old seeking transport for a 80/90 year old mother). The serious web “shopper” is likely under stress, dealing with the serious illness of a parent, a spouse or other family member. They’ve probably never dealt with an air ambulance company and want assurance they are making a decision that is in the best interest of their loved one. Price, safety, and confidence in our ability to competently and compassionately manage the care of the patient are important factors considered by our prospects as they choose an air ambulance company.

Business to Business
Hospital personnel often will contact us – either on behalf of the patient’s family or for transport that is funded by insurance or a government agency like Medicare or Medicaid. Medical professionals want to be sure they are working with a repubtable, knowledgable medical transport company that is above reproach. Safey and knowledge of proper medical protocol are important factors considered by medical professionals.

Requirements
•The name Air Ambulance.com
•The tagline “The Only Air Ambulance Company with Transport Options to Meet Your Needs” Note: we are open to other tagline suggestions that convey this important point of difference.
•The logo should convey trust, stability, professionalism and compassion.
•The logo should appeal to an older demographic
•Although primarily used on our website, the logo will also be used in print media as well as on promotional products.
•If three or four colors are used, the logo must also work well in black & white

Please Avoid
•Images of Airplanes and Medical Symbols (hugely overdone in our industry)
•Clipart
•Cartoonish images and fonts
•Garish colors