We aren't looking for a drastic change here - just some further iteration and refinement. It's important that the logo is legible as it's branded on our scooters, and we'd like people to be able to recognize our scooters on the streets (for brand awareness) and read the name.
As for the color of the logo, right now we are using white but we have the option to make it any variation we'd like when it's gets printed onto the scooter stem. You can see more photos of what this currently looks like on our instagram or website.
The logo will mainly be printed on a black aluminum stem, sometimes silver. I think the logo could "blend in" more. Right now the bright white sticks out and might be a little too much, so I've considered making it a more neutral color - similar to our competitor Boosted: https://boostedboards.com/vehicles/…oosted-rev
We're open to including an icon as well, but not necessary. If we did have an icon, it would likely be printed in addition to the logo so we could keep the name in place so people could recognize it.
Apart from the scooter itself, this will be used in many, many other places including the Web, Videos, Social Media, Email, etc.
Ideally we end up picking a designer that we can continue to work with - there is plenty to do in terms of design work at Levy.