*** UPDATE ***
The contest time is winding down and we haven't had a submission that really "wowed" us yet. We want to be sure that it isn't because we didn't provide enough direction, so here are some samples of the style that we feel fits our theme:
*Please do not infringe on the copyright of these items, they are just to give an idea of the style that we feel fits.
Actually using elements that indicate girls and/or travel elements are a plus. Sexy fonts are a plus and the whole mark needs to feel balanced. Thank you!
We want to help give a little more direction, at least to the type of audience we will be speaking to.
A couple of sites that have a similar audience are:
The submissions so far have been a little more Disney than Sex and the City. Our audience will be fun and lively and into pop culture.
One "don't" that we are adding is rainbow colors throughout the text :)
You are free to be creative, as we do not have a specific vision for the mark. However, please highly consider the target market. Think sexy, fun and appealing to twenty-something and thirty-something females.
For all the fellas, don't just "pink it and shrink it". We really want a mark that appeals to us as a group. If it appeals to us, we figure that it will appear to others as well ;-)