The name of our company “Maujan” is based on Punjabi word which means fun and enjoyment. The verbal pronunciation of the word usually leaves a smile on the speaker’s face.
Our primary target is Affluent Married Women in 25-45 age bracket. Secondary market is Urban Male Professionals in the same age bracket. We want the message to be precise and direct to get their attention.
Our Marketing/Communication Ideology:
All our marketing communications including websites should be elegant, simple/clean but overall it should be pleasurable viewing experience for the customers.
We hope that our logo in the background and the color derived from the logo give the element of fun to our website (and other communication material) even if we keep everything else in our website simple, clean and elegant to put focus on our deals.
Feel Of the Logo:
Our logo will be full of color and life to keep close to the roots of our company name & ideology i.e. it should be pleasurable to watch and give some joy to the customers.
The logo colors should be VIBRANT.
We would want our designer to think about colors from the logo or the complimentary colors to our logo’s color which can be used in other communication mediums especially in website.
Pls no picture images etc in logo. We are currently leaning towards Word Mark logo options but Letter Form and Web 2.0 will be considered as well.
Inspiration from Logo Uploaded;
One option we would like to see is combination of option 1 and option 3 logo we have uploaded. However, mostly would LOVE to be surprised by your creative options and are looking forward to the get them.