MerciMe is an online gifts and accessories store. Our aim is to let people buy treats/gifts as a thank you to themselves or to their friends and family, but to also give back some of the sale proceeds to community/charity. Feelgood purchases that do good too…
Target audience is primarily female market. Mid 20's to mid 40's.
Ideally our logo will convey style, luxury and gratitude/compassion. Open to the use of symbols, insignia type icons and word logos or a combination of both. Whilst our main target audience is female, we don't want the logo so feminine that we exclude a male market.
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The business name is a play on words - Merci being french for thanks and Mercy meaning Compassion or forgiveness shown toward someone or An event to be grateful for, esp. because its occurrence prevents something unpleasant or provides relief from suffering. the Me part relates to the consumer implying their ownership in playing a part in creating something positive for themselves and for someone else.
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