We want the logo to be relevant to a social media/web 2.0 generation of young adults. The logo needs to be attractive and intriguing...ie, when people see it, they think, "What's that? I'm hooked! Tell me more!"
We'd like the "SPARX" and "it" to be different colors.
The logo will be used on the site and we also need a icon/app button for mobile use/browser tab.
We're open to the "X" being used distinctively as part of the logo.
We'd like to see options with and without an exclamation point (!) at the end of SPARXit!
Demographics. Young adults. Mostly college educated. Driven by social networking and maximizing their human potential. Self-aware and diverse interests and passions.
We're planning to move fast with web development and are looking for a color scheme/palette for the site. We'll the RGB values. Winner will be considered for additional graphic needs.