___is building an identity that is modern, simple and a bit playful. It has been decided that an “Octopus” represents key aspects and values of the company: ‘being able to reach’ new areas via multiple channels, geographic origins of the company and lastly, the playfulness/creative edge the company culture embodies.
____ Executive have landed with a corporate colour scheme of Purple, Gray and Teal. As well as they have made note of the following samples: Provided OctoAqua, OctoMedia, and another from their logo samples for inspiration.
____is looking for a unique logo design with no gradients and no drop shadows - see example logos. The Octopus as the character or pictorial mark but should not have lots of detail or features. It could be integrated somehow into the text of the logo, or as a standalone element of the logo. The octopus should be able to be used without the text part of the logo as well (for an avatar or Facebook profile image, for example).
Included samples of fonts noted by Executive - they specifically like that the horizontal line of the letter 't' does not cross over the vertical line.
Hex values to start with (other colors or shades can be used, but these colors are from our web palette so should compliment)
Dark Gray #252A3A
Teal #23AFA9 (optional)
Through this project we're also hoping to find a designer who we could potentially work with in the future on other graphics/advertising material.