I'm setting up my own company in London, UK, and need a logo to reflect the fun, yet professional, nature of the product.
Technically, The Photo Booth is a 3mX3mX2m booth. People enter in groups of up to 8 and get their pictures taken. By the time they exit of the booth, the pictures are printed and waiting for them. The printed pictures (standard 10cmX15cm postcard) are normally in the format of 4 passport images with personalised message printed at the bottom.
At the heart of the product stands the fact that people get their picture taken in a private enclosed space and the immediate gratification of getting the printouts.
It is a great way to give you party guests or event participators a nice memory that will be looked at over and over again, with your name\brand on it.
The Booth is great for private functions (weddings\birthdays etc) and commercial events (corporate parties). It is a fantastic way for sponsors of large events (festivals, conferences, product promotions parties, etc) to get their brand right to the smiling faces of their clients.
Cuéntanos a qué tipo de público quieres llegar
As mentioned above, the Booths appeal to both private events and commercials ones. As such the logo should reflect the fun nature of the having your picture taken and printed, as well the powerful marketing message (for the brand owner) of having his\hers brand\logo on the same picture with his\hers clients face.
In the private market:
-Couples planning their wedding party
-Individuals looking for a great idea for a party attraction
-Product Promotion companies
-The logo should give some indication of what the end product is (i.e a postcard with 4 passport images and a branded\personal message at the bottom).
-it should suggest the fun\informal nature of the user experience.
-it has to appeal to commercial decision makers so it has to be respectable, not childish or amateurish
-Simple yet clear message using uncomplicated graphics
-must NOT resemble facebook logo\font
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