Higher Income families (not necessarily overly wealthy) that want to be prepared for any emergency situation - most haven't done anything to be prepared so this isn't the para-military prepping crowd that already thinks about/buys these types of products. Target audience is married couple 40+ in age (with or without kids) who are upwardly mobile and live in safe neighborhoods and have a lifestyle where they feel safe - but aren't prepared for anything to ever go wrong.
¿A qué sector dirías que pertenece tu empresa?
¿Qué colores quieres que tenga tu diseño?
Los diseñadores eligen
Para hacernos una idea de lo que representa tu marca, dinos qué estilos te gustan