Please focus on the following points during the finale:
> We appreciate logos that show humour, but are yet simple
> Please really focus on the font now!
> We love logos that dont have too many edges or are too technical
> We would love to see ideas with symbolism borrowing from nature (plants, animals, etc.)
> Some of the finalists we picked for their portfolio much more than for what they did in our contest. So please check the individual reviews and feel free to come up with stuff thats entirely new.
We offer communication trainings for corporate employees. The central component of the training is a visit to a school, where our participants will work with students. During the school-visits the participants serve as guest-teachers and open up the perspectives of the students. Working with the students allows our training-participants to improve their own communication skills while having a positive social impact.
> What we offer to companies is half way between training and corporate volunteering (corporate social responsibility). In our communication we want to mainly talk about the training aspect of it.
> Please avoid logos that are riffs on the "K"
> We want our logo to mainly target our corporate clients but also be attractive for schools / stakeholders from the education sector.
> One of the core ideas we want to convey is, that you can personally grow best, when you take responsibility for the growth of others.
> We would love to see ideas that incorporate nature. Plants could be used to symbolise growth. Some animals (bees, ants) could be used to symbolise cooperation, etc.