The new logo should look good in color and black & white. Please submit both options. The logo should also look good with or without the company tagline: Optimized Solution Servers.
Think innovation, green technology, compact solutions, high performance, scalable, data center consolidation, computing power, partnerships with leading software manufacturers, cost-effective, bundled solutions, reducing total cost of ownership.
Looking for a color palette that suits the personality of the company, but I would like to stay away from navy blue and gray so it doesn’t look too traditional.
This logo will be the basis for a new corporate identity and web site.