ListSurfing (ListSurfing .com) is a "Traffic Exchange" site that offers a unique way to advertise your website to other members. We've been in operation for well over a year with thousands of members, and we're among the top few similar services out of over one hundred.
Why? We love marketing and providing unique services to people as they continue to need unique methods of reaching out to audiences with their products and services to offer.
The desire of the logo is to have a "web 2.0" feel with a conceptual element. We want something that says "Check us out!" and also hints at what we offer.
While the word "Surfing" may bring some ideas to your mind, be aware we aren't offering anything to do with surfing waves, oceans, and things of that nature. Instead, it's referring to Web surfing. And the word "List" refers to a list of individuals or members.
Lastly, there is a social side to our site/service both with social media networks AND internally within the service.