New company. No logo exists. Slogan will be separate and not included in logo.
We are a military owned company and understand the military culture,
lifestyle and needs.
Demographics: Military men, women, families, retired officers, mid-career military personnel, various educational levels.
Branding concepts: patriotic, service to country, military, individualism, respect, integrity, pride, patriot, personal, appreciation, special, majestic, coming home, family, rewarding
Branding objects/symbols: patriotism, military, family, flag, stars, coming home.
Even though military concepts are traditional, would like to see a fresh contemporary look and feel that draws on family, home and patriotism - with sizzle and professionalism and tradition.
We want to capture potential homebuyers and prospective military homebuyers that haven't taken advantage of their VA Loan entitlement.