In military parlance, the phrase "lima charlie" means "loud and clear". Lima Charlie is a new, non-profit organization dedicated to serving disabled veterans who currently run or want to start their own small businesses. The government is currently doing a poor job of providing outreach and assistance to these injured veterans and our job is to help them obtain the assistance from the government that each of them earned. Our organization is a political one, focused on making sure that government hears "loud and clear" the needs of these disabled veterans who sacrificed so much for all of us!
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We want to somehow convey the importance of our mission in our logo. Something that connects with people on a personal basis and communicates that disabled veterans deserve more attention than the government is providing them. Loud and clear!
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