We create a play-and-learn platform for kids aged 1 to 8 on the iPhone, iPad and on Android all over the world. We want kids to be proud of what they can do and parents to be proud of their kids.
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The attached files are there to demonstrate the mood of the company and its logo.
Requirements for the logo:
- should work in black/white, greyscale and in colour
- should work for a close and for a distant viewer
- the icon part and the writing should work on their own
- should work for the kids (who should enjoy it)
- should work for the parents (who should also trust it)
- should work internationally
- avoid to be overly complex
- be clear and simple
Ultimately, we will need two versions: one that includes the name, and one that works as icon (eg in the app store, put also on signs etc).
- worth the money
- proudness (like "look daddy or look mommy, what i've done!")
- like a friend
- likeable by small kids and parents alike
- the logo must work internationally
- the logo must fit software (=educational games) and hardware (=game tablet for toddlers) at the same time
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