As stated in the description of our company, this logo contest is for our Total Funnel Immersion product which is the advanced coaching program for our Daily Marketing Coach membership site. Daily Marketing Coach is our entry level membership, Inner Circle is our mid level membership and TFI is the advanced program.
I uploaded the logos we currently use for Daily Marketing Coach and Inner Circle. We would like to maintain a similar look, feel, style and texture for the Total Funnel Immersion logo that is consistent with our other logos.
The Total Funnel Immersion program is designed to teach people how to build a complete marketing funnel for their business online.
So in addition to the words 'Total Funnel Immersion', we would like to add some imagery that gives the ideas of a marketing funnel.
I'll describe what we were thinking for the words first and then the imagery...
The words 'TotalFunnelImmersion' would all appear in one straight line next to each other with no spaces. Just like the ContinuityBlueprint logo at the very top of this site:
The words 'Total' and 'Immersion' would be a dark silver/grey color, just like the silver/grey background used in our sample Inner Circle logo provided with this brief.
The word 'Funnel' would be a dark blue, just like the blue used in the words for our DMC logo provided in the sample logos.
The first letter of each word should be capitalized.
We'd like to maintain an overall 'flat' texture and feel to the font, rather than 'shiny' or 'glossy' - like our other logos.
For the font style, we'd like to use a font just like the word 'DAILY' in our DMC logo provided in the sample logos.
Now on to the imagery...
To the left of the words we would like to have an image of a blueprint that has the drawings for the construction of a marketing funnel on it.
This image would be roughly the height of the capital letters in the logo and probably the same width.
The entire logo should have an all white background and the edges of the blueprint would be faded into the rest of the background, rather than having defined edges, like in the shape of a square for example.
On top of the blueprint could be a pencil and one of those semi circle rulers, like this:
They would not have color though, but would rather look like a pencil drawing to blend in with the blueprint.
Again, see the logo at the very top of this page for an examples:
For examples of what a blueprint pattern would look like, go to this site again and scroll down about half way down the page where they start showing the DVDs:
Here are some more examples of blueprints from the web:
For the actual design on the blueprint itself, we would like to have a process map that looks like a marketing funnel.
Here are some links to various process map images on the web. These are just to provide examples of shapes and lines that could be used:
We'd like to use a variety of shapes and lines and images in our map, for example: dotted lines, solid lines, curvy lines, squares, triangles, circles, etc.
We would also like to include an image of a 'cone' somewhere in the blueprint to represent a marketing funnel. Something like this:
The flow or order of the process map (as in, this square leads to this square or that circle, etc) is not important. You can make this up. Overall we'd just like the process map to appear very 'dense' with objects and lines going all over the place, we want it to look 'busy,' like there's a lot going on. Just cram as much 'stuff' into the space as possible.
Text and numbers inside the blueprint can be used as well. But if possible, make the text too small to read :-
That's pretty much it. Thanks in advance for all the submissions!