We need this "brand character" in the logo and shouldn't be to much playful.
It should be eye-catching and serious.
If the logo is to abstract it doesn't work with the chosen fonts & colors, but is has to work as an image brand.
A simplified wine arbour is possible, or using elements of a wine. But please DON'T use a W (for Weinlaube) and a vine bottle, because there are to much logos like this on the market already.
Also a simplified shape of a wine glass beside the lettering is only useable if it works great together, seems to be a perfect match and differs from the logos already on the market.
Lockvariant, starprinciple are possible.
Fonts we like:
Museo 700 (https://typekit.com/fonts/museo)
Nexa Light, Nexa Bold
- It's worth a try modifying the Museso font and intengrate this into the logo
- It's an option to use a complete different font within the logo, but it must work with Museo/Nexa