Organization, Service, target and competitors:
We need to have a logo designed for online temporary/part time online agency WeTemp. The logo should have the ability to be used for the website and an app, should be concise, recognizable and easily fitting into an app logo. WeTemp is the first online only agency we want to make the logo “webby” to an extent, showing that we use technology to efficiently match and place candidates.
WeTemp offers candidates ability to easily find temporary, part time, flexible job locally. Candidates will be reviewed by employers and can manage their own schedule. For candidates benefits are flexibility, find job fast, reliability, training and potentially higher payout to maximize their use of time and earnings.
For the companies WeTemp offers technologically advanced and cost effective solution to their temporary staff sourcing, placement and back office. We provide transparent and efficient way of filtering, screening, background checking, rating the candidates. Timesheet management and full pay rolling. Companies are able to get these services at a fraction of the cost associated with traditional recruitment agencies.
WeTemp firstly will operate in the UK, but then will spread to North America and European Countries. Industries we initially target are retail, hospitality, restaurant jobs and secretarial. However logo shouldn’t be tied to a particular industry as we will expand industries offering as we get along.
We target individuals, male and female, between 25 and 50 y/o, interested in finding temporary jobs on the web or supplementing their income. Recent graduates, house wives looking for part time, newcomers to the area all will be target audience.
Our main direct competitors are:
Please refer to attached document for more details