Although it is located in Chinatown, we are going after a much broader audience. So, although the word Chi is Chinese, I'm avoiding the Chinese character in the logo so as not to be too Chinesey.
We anticipate that we will have a mix of:
1. Out of town casino clients brought here with their casino hosts
2. Locals looking to drink/eat/sing
3. The after hours crowd (4 Am-?); Food and beverage industry people
We have 2 many options of entertaining: a main lounge/dance floor/bar area and 14 private rooms for private entertaining.
We anticipate hosting a lot of group events to encourage the singing aspect and private rooms. Bachelor/bachelorette parties, divorce parties, weddings, corporate meetings,convention parties, etc are all avenues we are pursuing.
On a typical night, we expect people to come in with their co-workers/friends after work to have some snacks, a couple of drinks, and sing a couple of songs to wind down and chat about the day. We are also planning on a special event schedule where we would perhaps have Beer Pong 1 night, GLBT another night, oldies another night, etc.
We would consider ourselves attainable luxury. We are a classy joint and could easily fit in with hotel establishments on the Las Vegas strip. However, as we don't have the expenses of the strip, we offer a more comfortable, intimate, and personalized experience for a lot cheaper.