Font – Clean and crisp. Easy to read.
Words that would describe the brand are; Luxury; Craftsmanship; Heritage; Design;
Please feel free to experiment with colors! But it also needs to work in Black and white and as an embossed leather stamp.
The files I will require are:
Print file format - .ai (CMYK)
Web file format - .jpg and layered .psd (RGB)
Please do not use any stock images or clip art in the logo. Avoid – being overly feminine I prefer a gender neutral logo and strong colors. Do not be “crafty” I prefer polished, professional, clean, crisp.
The icon and brand name will be stamped on to the leather products, and used on a business card and also on a web site.
I would like the brand name and icon to work together and also stand alone. I am open to the icon symbol. That being said I imagine it is possibly ONE of the following items:
Kings Crown – clean modern
Horse – a lot of the pieces incorporate equestrian gear
Griffin - updated version from the Oldham coat of arms
The symbol will be stamped into leather so it really needs to be a silhouette so it is readable, identifiable when it is embossed into the leather.
Examples : http://themes.shopify.com/themes/th…s/original
The attached files they are for reference only i do not own the images
Companies whose logos I admire include :
Ralph Lauren Polo ; Tory Burch; Louis Vuitton