Sweets - desserts inspired from old authentic receipes, but presented in a modern-trendy-youger-clean style way. I wish the new logo to be:
- Clean/purified style
- Cool, funky, contemporary, sophisticated but not complicated.
The logo should talk to (target):
- Everybody (women, men, young, old, urban, country, rich , poor…)
- People seeking healthy and authentic food
The primary use of the logo is to be printed on a very small surface (the size of a 25 cents), so it has to be clear, obvious. Not too much details in the face/head drawing, if not we can not see them.
The surface dedicated to the logo on the label is about 1/2 square inch (the size of a quarter coin).
¿A qué sector dirías que pertenece tu empresa?
Alimentos y bebidas
¿Qué colores quieres que tenga tu diseño?
Los diseñadores eligen
Para hacernos una idea de lo que representa tu marca, dinos qué estilos te gustan
Diseño de inspiración
It has to be an illustration/drawing. Please think about making it easy to print either in colour or in only 2 colours (dark on light).
I thought about a face/head of a young lady, in her twenties/thirties. Sophisticated, fancy, but simple and not snobbish. There is something special about her… She’s a modern woman, with a kind of attitude (non-agressive). I’d say with character, original, not fake…
May be an object (like a pastry wisk or roll. See pics at attached) or other thing present in the logo to remind that we are talking about desserts/food/baking/pastry, and not a brand of make up, or anything else.
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