Leveraging the power of instructional videos, educational game play, and a virtual classroom staffed by graduates of Stanford and Harvard, mindfish is social learning playground designed to help the next generation of learners beat the SAT and get into college.
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We like all small case letters for the name, but are not necessarily married to this. Recent taglines include: "Test better. Prep together." and "Get schooled and get in." The second one may well be used going forward. Have a look at our site (http://www.mindfish.com) to get a better sense for what we're up to. Disregarding the logo / color scheme / CSS, the site's functionality should (hopefully) communicate a lot of the value we'd like the logo to reflect. Our audience is high school students (15 - 18 years old) and their parents. Thus, the logo needs to cut both ways: kids need to think we're approachable and not a burden and parents need to trust us and know we'll get the job done.
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