We are a fishing report app for iOS and Android. We provide anglers with detailed fishing reports, lake info, weather, solunar reports and the ability to log catches. We will have this data for virtually every lake in the United States. We are targeting avid fishermen who will use the app each time they head out to fish. Our initial target audience is pro fisherman and local guides that take people out for trips.
¿A qué sector dirías que pertenece tu empresa?
Juegos y recreación
¿Qué colores quieres que tenga tu diseño?
Ligeros y neutrales
Otros requisitos relativos al color
I'd like to explore the following colors:
Blues: Knowledge, trust, calm and honesty.
Light neutrals: Purity, balance and sophistication.
Greens: Growth, harmony and success.
Para hacernos una idea de lo que representa tu marca, dinos qué estilos te gustan
Diseño de inspiración
We need a logo and app Icons (iOS and Android versions). Ideally we'd like a logo that combines the company name with some sort of fishing related image incorporated into the logo. However, we would like to be able to use just the company name on its own at times as well so try not to have the image interacting with the text unless you can find a way to keep it very tight in terms of overall height of the logo. Keep in mind the logo will need to be readable on all types of mobile phones when viewed in the various app stores as well as in the app itself. What we definitely do not want is some cheesy cartoony image of a fish.
As you'll see from the screenshots of the app which are included in the brief it is a very clean, modern look so we need the logo to fit that design. Dark colors with high contrasts given the app will be used so much outside. The logo does NOT have to match the app colors exactly, but they still need to be complimentary. We're open to suggestions and creativity.
Feel free to be creative. Remember fishing visuals don't only have to be an actual fish. There is rod/reel, lures etc. If you can incorporate something fishing related into the logo text we like that as well. But we don't want both a separate image and something in the letters too. The app icon should "scream" fishing so that it stands out among all the other app icons on a user's phone. Keep in mind how your app icon design will look on a small screen.
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