We are selling pet products for dogs. Our brand does not stand for a small cute and playful puppy but for a proud, magnificent and beautiful dog that represents the beauty of nature. The dog wants to follow his instincts and therefore he loves being outside. Both, the dog and the dog owner have a strong connection to nature.
The challenge is, because we live in a more and more urbanized world our customers dogs can not follow their natural instincts anymore. At this point we offer help by bringing back some kind of natural connection to the urbanized world.
For example: By offering a snuffle mat where the dog food is hidden between different snuffle elements the dogs desire to use his nose and sniff around can be fulfilled. Hereby we help our customers dogs to follow their natural instincts in an urbanized world.
PAUL stands for the picture of the the well built and magnificent dog and URBAN for the fact that he lives in an urbanized world. In combination we have the brand name URBAN PAUL.
¿A qué sector dirías que pertenece tu empresa?
Animales y mascotas
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Para hacernos una idea de lo que representa tu marca, dinos qué estilos te gustan
Diseño de inspiración
We would like to have a simple and minimalistic Logo which can be printed on different materials of our products. The logo should show the front view of a dogs head. The face expression should be self assured and representing a proud dog. Therefore it may be good to lift up his head a bit. The logo should consist of 2 colours that you see in the pdf. For inspiration what kind of style we want and for further instructions please have a look at the attached document: "Inspirational Designs for the URBAN PAUL Logo" Please read these infos before start working on the design. Please keep it as simple as possible. Thanks!
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