EdBaker.com is a personal website for Ed Baker. Ed is a family man a triathlete and an entrepreneur. Ed is an angel investor and growth advisor to various startups including Lime, Zwift, Q-State Biosciences, and Change.org. Ed was the VP of Product and Growth at Uber from 2013-2017. Prior to that, he was the Head of International Growth at Facebook, a company he joined after they acquired a startup he co-founded called Friend.ly. Ed has an MBA from the Stanford Graduate School of Business and an A.B. from Harvard University, where he concentrated in Chemistry & Physics. The purpose of the website is to inspire and uplift others by documenting his adventure to become a professional Iron Man athlete. He wishes the site to be a place to share his knowledge and experience in all three of his fields while also raising awareness for a foundation he is founding for children with rare diseases. His audience is currently mainly a male demographic interested in his athletic endeavours (with over 100 thousand views on his main youtube video), but through this website he wishes to reach a much broader audience. The logo is intended to be the most memorable piece of his personal brand and should be playful, inviting and original.
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Otros requisitos relativos al color
Color Behind the logo: #24212A
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Diseño de inspiración
IMPORTANT: The logo must attempt to incorporate themes of a triathlon (swimming, biking and running)
Beyond that there are no restrictions to this design brief except that it must fit the aesthetic of the website (that is currently being engineered) and that it must fit into the designated space (it must be wider than it is tall).