WHO WE ARE:
Queensbury Cigar & Pipe a brick and mortar premium cigar and pipe shop located in the Adirondacks. We do NOT sell glass bowls or vape related products, only fine tobacco! We have one of the largest walk in humidors in the Northeast, a full lounge and coffee bar including a members only room.
We also host lots of events including the UFC fights which is a big draw for the store with lots of interest.
Our location name is Queensbury Cigar & Pipe but we've moved gradually towards branding as QCP. We're open to both options for naming and branding.
Our goal is to rebrand the QCP logo to better reflect who we've become over the last 24 years. We're one of the largest tobacconist in the northeast. We host lots of cigar and sporting events and UFC Pay-Per-View.
We want a brand that somehow shows that. The new brand HAS TO be able to be easily branded onto shirts and apparel like hats and bags!
We like three different approaches for the future branding.
The first is an all text option. This could have decorative flourishes included but the emphasis on text. the font should be heavy and bold, along the lines of the official UFC logo (see attached examples of QCP text image).
The second is more a masculine type logo. Something that has a focus on QCP or Queensbury Cigar & Pipe but also has design elements. Can include shapes as well as actual cigars. We've attached examples of work we've found that's appealing to us but we're open to your interpretations.
The third direction is free reign. Something we didn't think of but you as designers think is awesome! Just stick to something that will appeal to our demographic of males 25-55. Please stay away from hipster style imagery.