I am looking for a strong, clean logo and wordmark/logotype. Ideally, the logo and wordmark will look good together and individually.
-The font of the logotype needs to be very clear, readable, and easy to replicate. Think “clear and functional.”
-The wordmark should only say “MollenhourGross”. Since the two last names are significantly different in letter count, I am interested in seeing examples that attempt to “weight” them equally.
-We are open to a wide variety of ideas for the logo. I like the idea of a simple overlay (https://prnt.sc/i5kfby) simply because there is the combination of two investors at the helm, but I am very open to other ideas.
-I think it’s important to note that we’re in the business of adding real value. We’re about the long-term investment, not a short-term turn around. I’m not sure how to translate that into a logo, but hope you can do that for us!
-The logo needs to be simple so that it can be easily applied to a wide variety of applications ranging from websites and thank you cards, to being imprinted on leather (like this http://prntscr.com/i62wgk) and wood products (like this http://prntscr.com/i62y4r).
-Ideally, I would like to see a logo and wordmark that look good as standalone elements, but that also look good together (for example– https://prnt.sc/i5kp2b). In other words, there will be times when I want to use a the logo and wordmark together, and other times that I want to be able to use just the logo or just the wordmark.
Please let me know if you have any questions! Good luck!