Purple Playground is a recruitment business that focuses on hiring great talent for small to medium sized businesses based on the Gold Coast & Brisbane, Australia. My focus is primarily on businesses whose purpose is beyond profit; who have a keen sense for making the world a better place through their activities.
Purple Playground’s Purpose is:
To harness talent to create a better tomorrow. (See Manifesto Document for more information.)
Recruitment is a passion, there is nothing more exhilarating than when talent is put to good use and both the individual and business thrive from this exchange and interaction.
The way I conduct business is with utmost care, regard for humanity and respect for others. The focus is on ensuring the right solutions are created to solve the problem(s) at hand.
What’s behind the name?
My two young daughters are my inspiration and motivation and being a good female role model to them is very important to me. I’d like them to grow up knowing that women can do anything just as well if not better than men. That being female is a strength and that they are to use that strength; however never at the expense of anyone.
When I asked them a few months ago what their favourite thing in the world was – without hesitation my eldest replied with “Purple” and my youngest replied with “Playground.”
The name captures an inflection point in my life and my daughters in that point at ages 4 & 6.
The title is also a perfect reminder to not take life too seriously and see it through the lens of a child – with optimism, unbridled creativity & freedom from judgment.
Small to medium sized business owners of service based firms with a purpose beyond profit. These are companies that want to do good, to give back to the world through their business; these are essentially B Corps or are aspiring to B Corp accreditation.
These business owners are typically Gen Y & X who are in their prime. They are bursting with ideas, they’re good at what they do and have worked hard to get to where they are. They are intelligent and forward thinking business owners who are open to different solutions, who are ok with challenging the status quo if it brings better outcomes.