Our startup aims to design and create a new type of supercar, one unlike any seen before. A car of unique beauty and incredible performance. A power defined from electricity, that would shake the world on its path, like a thunderstorm.
Our target audience are S-Segment customers.
People who seek high-performance in automobiles, of a certain level of prestige and materials, which they can use in any type of situation (e.g. bugatti chiron, pagani huayra, etc.)
The logo should be done in two formats. (Using as the base the original logo attached)
1. Black and white & white and black (like the examples uploaded)
2. Graphic, brushed alluminium with the black lines engraved and the 'RClemente' signature in blue. Adding also a proposal with an Italian Tricolore somewhere.
The logo should have two styles yet keeping a similar visual impact. As many other automotive companies such as Pagani, Aston Matin, and Maserati, we want two versions of the same logo. One should be a simplified version, just black & white (preferably both 'black on white' and 'white on black'.) The second one, is more curated and detailed than the first, showing the metal reflection and depth through incision and the signature on the bottom in blue.
Moreover, you are more than welcome to include also an iteration showing the Italian flag tricolore somewhere inside the logo.
Please refer and use as template the temporary logo we are using right now which is linked to the brief.
To have a better understanding of our company, please visit http://www.morpheusmotors.com