Quotiful is a lifestyle app designed to improve your self- talk. It provides daily affirmations, mantras, and inspirational quotes in the form of beautiful quote images. The target audience is young adults interested in the self-help space looking to improve their mindset. The industry is emotional health and wellbeing. There's also a big theme with the logo/product of incorporating both the light and dark in our lives. Positive and negative emotions. I would like to keep that theme as we update the current logo to look more modern and simplified.
¿A qué sector dirías que pertenece tu empresa?
Entretenimiento y bellas artes
¿Qué colores quieres que tenga tu diseño?
Ligeros y neutrales
Para hacernos una idea de lo que representa tu marca, dinos qué estilos te gustan
Diseño de inspiración
I have been using the font Avenir for the app redesign and would like to go with something along the lines of this for a modern feel but softer and less rigid like the current lettering/mark. To explain the idea behind the current mark it is two quote marks put together to form a mask like the theater mask used to show happy/sad emotions. Its pretty abstract but something along the lines of the combination of light/dark, happy/sad, day/night etc. I also included a link (https://zpl.io/beL9MgD) to some of the app redesign screens to give a better idea of my aesthetic tastes. Looking forward to seeing what you come up with!!
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