Hello, here are some specifics that were not covered in the standard brief that we would like you to incorporate.
- Our brand archetype/personality is the Sage
Goal: To help the world gain wisdom and insight
Traits: Knowledgeable, trusted source of information, wisdom and intelligence, thoughtful, analytical, mentor, guru, advisor
Marketing niche: Help people to better understand the world, provide practical information and analysis
- One or Two color design. No gradients.
- We are more interested in a nicely typeset logo than a logo with a mark, so please present logotype ideas and only present logomarks if you think they are excellent concepts. we have attached a logotype inspiration board that can give you more ideas of what we're looking for.
Thank you for considering our project! Please contact me with any questions. Cheers!