Paper crafts including scrapbook papers and embellishments, albums and tools. Also used for card making and any other paper crafting. It is also a place for scrapbookers to crop.
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Mostly a female audience in a mid socio-economic class. We are located in a small city that is across a state border from a larger city. These people are interested in documenting their families activities through photos, colors and journaling.
I paged through the many "buy now" options and seem drawn to the color wheel concept, but I would not want to make it look like a paint store. I also appreciated those that had a dragon-fly represented as a subtle aspect of the design. I have also visualized it incorporating a book, but don't know if I am committed to that icon.
"If you have to push paper, Scrapbook It Page by Page" that does not necessarily need to be incorporated, but it is what inspired the use of this name.
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