Sham Bags is a backpack that is designed to be hip and trendy while staying at an affordable price. The target audience would be students and young professionals that travel and don’t want to pay extra for baggage fees while staying fashionably conscious. The design meets the requirements of a “Personal Item” on Spirit Airline to avoid travelers paying additional baggage fees. The backpack also can function as a duffel bag. The backpack looking to reach a similar audience of Herschel bags.
In addition, part of the proceeds from the backpack sales will be donated to refugees. A motto we are considering using is “Designed in California, Built to Support Refugees”
Sham refers to a region in the Middle East that includes Syria, Lebanon, Jordan, etc and would be interested in a logo that can represent that area or a global community.
¿Qué te inspira y qué diseño imaginas para tu empresa?
I would like to have a logo designed on the backpack. We like the idea of having the logo embedded on a leather but we are open to ideas and styles that fit the backpack. Overall, we would like a classic vintage hipster vibe design of a logo that can appeal to students/young professional travelers.
Also, we would like the design to not have any shape (circle or box) around the logo since this will go on a square leather patch. We don't really like any cursive text we've seen yet.
We also would like to see a logo mark to add to the logo. Weather it be a symbol or drawing we are open but something that can be distinguished as SHAM BAGS without the words there.
We would like to incorporate the slogan: Designed in California, Built to Support Refugees