World B will make Virtual Reality content for a variety of institutions and individuals. Primarily targeting companies, museums, and charities to begin with, they'll look to expand their client base as the technology becomes more mainstream. Because of this, we want a logo that looks to appeal to corporate clients, and looks professional and 'safe' in an industry that is still a very unknown quantity. We also want something however that will reflect the space the company works in- i.e- visually strong enough to sit as the final frame in a taster tape or film.
¿A qué sector dirías que pertenece tu empresa?
Entretenimiento y bellas artes
¿Qué colores quieres que tenga tu diseño?
Ligeros y neutrales
Los diseñadores eligen
Otros requisitos relativos al color
I'd like to explore the following colors:
Blues: Knowledge, trust, calm and honesty.
Light neutrals: Purity, balance and sophistication.
Let designers make suggestions:
Para hacernos una idea de lo que representa tu marca, dinos qué estilos te gustan
Diseño de inspiración
Hi, - Firstly thank you for your effort on this. Virtual Reality will be such a huge shift for everyone that we'd like the logo to provide security for clients by being quite simple, and using a limited palette of colours. World B is a company inspired by the ability for VR to transport us to immersive new places and literally to take us to new planets, and inspired by the idea that one day VR may become our best chance at remaining connected to each other. This is a complex, and fairly intangible dream, so we believe that simplicity with this design is absolutely key. We think that two nice devices for the logo to feature / allude to the figure of a planet and/or VR goggles. But It's fairly space age technology for most, so we don't want to make the brand seem like its something for fans of Star Trek... Ultimately we want something simple, aspirational, and cool.
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